hi, society

2025 BESTSELLERS #SALE 🫧 HIKOCO WRAPPED 🫧

December 9, 2025

HIKOCO Wrapped returns with a refreshing twist, crowning our 2025 TOP 10 BESTSELLERS who’ve kept your routines unstoppable!! 2024 Winners are back with a reappearance...

HIKOCO New Zealand

2026 Fragrance Trend Predictions

December 3, 2025

If 2025 was the year everyone rediscovered vanilla and pretended they invented “clean girl” perfumes, then 2026 is the year fragrance finally goes full personality!...

Zoey Lim

The 4 Tiers of Makeup

November 26, 2025

Not every day calls for full glam, and not every vibe works with ‘barely there’, because makeup isn’t a one-size-fits-all! Here’s a breakdown of the...

Zoey Lim

Things We'd NEVER Say

November 22, 2025

Some skincare secrets are too good to keep hush hush… but others? Not so much! We’ve rounded up the boldest, most unapologetic things you’ll NEVER...

HIKOCO New Zealand

The Ultimate Gift Guide of 2025

November 21, 2025

It’s that time of the year! Stuck on what to gift? Here’s the perfect gift for anyone on your list… (just keep this read on...

Michelle Li

The #Gamer Girl Edit

November 14, 2025

We’ve scoured the internet for the hottest bars, collabs and game drops to collect the latest list on what you can’t miss. Find your persona,...

Michelle Li

IN THE LE SSERAFIM ERA 🔥 ft. OHORA

November 13, 2025

Bon appétit, LE SSERAFIM 🎤 They’re in their Spaghetti era, and yet we’re still looping their archives… Iconic and fearless - we made it easy...

HIKOCO New Zealand

Would You Rather: K-Beauty Edition 🏝️🧴

November 7, 2025

You’re stranded on an island and can only pick one… Barrier protection or soothing care? Instant brightening or hydration that lasts? Choose your for lifer...

Alanna Chen

Modern Love: Boyfriends, Embarrassment & Rules of Relationships

November 6, 2025

Last week Vogue asked me and all women who pursue heterosexual relationships: “Is Having a Boyfriend Embarrassing Now?” ...

Alanna Chen

Behind & Beyond: Women Who Have Changed The Marketing Experience

October 31, 2025

I’ve said it once and I'll say it again - we want more than just a product. Experiential marketing is in, and your postbox flier...

Alanna Chen

Calendar Invitation: You've Got Plans! 🗓️🔕

October 24, 2025

Looking for an excuse not to go? We’ve got plenty! Here’s your calendar filled with rituals we stand by to keep you feeling fresh, pampered...

Alanna Chen

Updating: Soft Girl Summer Loading…

October 24, 2025

Queue the routine: the annual freak-out, panic about not being “summer-ready” and wishing you’d started preparing a month earlier… But does it always have to...

Alanna Chen

Nothing Basic Allowed: Get Ready for Summer’s Season of Loud Looks

October 17, 2025

Quiet luxury is dead. Don’t waste time grieving - here are five fashion trends worth investing in. ...

Alanna Chen

New & Brewing: Food Spots Serving More Than Tasteful Treats

October 10, 2025

Drinks aren’t the only thing Auckland’s mixing… It’s quality ingredients, masterful precision and unique experiences that stick with you - come taste the vibe. ...

Alanna Chen

#𝑮𝒍𝒐𝒔𝒔𝒚 𝑯𝒊𝒕𝒔: Queue these on your setlist 🎶

October 9, 2025

Queue these sets! There’s nothing better than a playlist that matches your vibe, whether it’s nostalgic, feminine or a little Y2K! We reckon we’ve nailed...

Alanna Chen

SKIN1004 Day: Sonny Angel Toner Series 🪽💫

October 4, 2025

Sonny Angel series, but make it skincare! We’re celebrating with the gift of toners - pick your fave and collect a 💧 FREE SKIN1004 Sheet...

Alanna Chen

Loading Locally: New Launches Bringing Community Spirit Back

October 2, 2025

Auckland City is healing - and you’re invited. Today, we want more than what we see online. Parasocial relationships with influencers and creators don’t cut...

Alanna Chen

Guide to a Post-Breakup Glow Up ❤️‍🩹✨

September 26, 2025

Healing’s messy, but that's okay 🫂 You’re not alone - through the highs and lows, we’re here to support your healing journey. Let’s get your...

Alanna Chen